There’s more than just visual brilliance here, however, there’s subtext in a five-minute music video we gain an insight into our protagonist’s subconscious, from the memories of the girl he used to fancy to a hugely significant hunting trip with his dad.ĭANIELS haven’t just made a brilliant music video, they’ve made an impressive short film, and when paired with Manchester Orchestra’s raw, cacophonous punch, it makes for an intriguing, intelligent, incredible accompaniment. Flashing back to his youth via a series of amazing cuts, we see his memories play out, impacted by the fractured gravity his current environment is creating. The car flips, rolling in slow motion as the un-seatbelted Hull is thrown around in the mayhem. Hull himself, driving his pickup down a sun-dappled, empty country road, closes his eyes at the wheel and veers to avoid the deer he believes he has seen. Its video, directed by DANIELS – an LA directorial duo comprised of Daniels Schienart and Kwan – is among the finest we’ll see this year. ‘Simple Math’ the song certainly fits these criteria, it’s climactic final bars sharing genes with Queens of the Stone Age or Arcade Fire: not musical similarities, you understand, but the fact that the louder it’s played, the better it becomes. Simple Math, the group’s third and most recent studio album, is filled with such moments, and you can hear the joy with which Hull’s vocals and his band’s substantial instrumental decibels embrace these final pugnacious throes in their finest tracks. Often based on ebbs and flows, build-ups and climaxes, their music is the audio equivalent of a boxing match it dances around, landing a few stray blows, before ramping it up in the final rounds, usually resulting in a thumping moment of connection which will stun you, at the very least. Led by hirsute lead singer Andy Hull, they’re an alternative rock band hailing from Atalanta, Georgia. Not the Manchester in Lancashire in England, nor the myriad Manchesters dotted around the United States. Manchester Orchestra, it may surprise you to know, aren’t from Manchester.
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